What Information is Media Performance gathering about its visitors and how is it being used?
Every computer connected to the Internet is provided with a domain name and an IP Address (e.g. 188.8.131.52). When a visitor requests a page from within the Media Performance website, our Web Servers automatically identify and log the HTTP request that is made to our Web Server. This information reveals nothing personal about you. In fact, the only information that we automatically gather and log is as follows:
The IP Address of the Site that may have referred you
Your IP Address
The Web Page that you may have linked to us from, if any
The Product Identifier for Version and Make of Browser (e.g. Internet Explorer 4.5)
The Operating System platform that you may be running (e.g. Macintosh or Windows)
Search Words or Terms that are passed from a Search Engine (e.g. Google, Yahoo, or Lycos)
There is absolutely nothing special about the information just described, and the practice of collecting this data has been generally standardised by virtually every Web Server on the Internet today.
The purpose for this information is actually two-fold. One, Media Performance has found it advantageous to examine visitor traffic in its aggregate, so that we can ensure maximum compatibility for the various Browsers and Operating Systems that visit our site. Additionally, as any business should attest, it is our desire to generate greater amounts of visitor traffic. By analysing visitation patterns, referring URLs and Search Engine terms, we can strategically enhance our exposure on the Internet.
What about Cookies?
Cookies are small pieces of data that are transferred to your computer's hard drive through your Web browser from our Web Server. A cookie cannot read data from your hard disk or read cookie files that may have been created from other sites.
The Media Performance website utilises cookies as a means of providing personalisation features to our visitors. For example, we utilise cookies to remember settings (background music selections, wallpapers preferences, etc.) that you may have made at our website.
You can choose whether to accept cookies by changing the settings of your browser. Typically, by accessing the browser's help feature you can obtain information on how to prevent your browser from accepting all cookies or to notify you when a cookie is being sent. If you choose not to accept these cookies, your experience at our website and other websites may be diminished and some features may not work as intended.
What other information does Media Performance request?
We also request your e-mail address or mailing address by your request to have someone contact you for additional information. Whenever we request the identity of a visitor, we will clearly indicate the purpose of the inquiry before the information is requested. We maintain a strict "No Spam" policy that means we do not intend to sell, rent, or otherwise give your e-mail address to a third-party, without your consent.
In addition, Media Performance will not send you e-mail that you have not agreed to receive. If you are a member of our Mailing List, you will be contacted with announcements, news, additions, and new products or services. You have the option of "Unsubscribing" from our Mailing List at any time, thereby disabling any further such e-mail communication from being sent to you. If you wish to have specific communications with a member of the Media Performance staff, you will be required to provide specific information that will be routed to the appropriate contact within Media Performance.
What About The Media We Book
All Media placed on our client’s instruction will be governed by the respective media owner’s terms and conditions which are available on request.
If you are looking for more information, please fill in the contact form below with your query.
If you are wanting to keep up to date with the latest news in the media atmosphere take a look at our blog.