Radio Advertising with Media Performance

Advertise on talkSPORT

Advertise on talkSPORT at Media Performance

With around 3 million listeners each week, talkSPORT is the world’s largest sports radio station and the global audio partner of the English Premier League, making itthe perfect platform for the reaching sports fanatics across the Country.

Covering the whole of the U.K through FM or DAB, talkSPORT is the only radio station for non-stop sport coverage, making it a highly desirable platform for business’ to advertise on – this new style of sports broadcasting has become compulsive listening for a passionate audience of affluent young men and women.

Around 80% of talkSPORT listeners are male, and 57% of this collective fall under the ABC1 profile. More so, around half the listeners have a house-hold income of over £50,000.

Contact Media Performance today to prove why your business should advertise on talkSPORT.

talkSPORT even has a bigger male audience share then the likes of SkySports and Dave!:

Programming consists of a mixture of news, commentary, interviews and interactivity, giving the fans a chance to speak through phone-ins and studio debates. TalkSPORT features an electric mix of experienced & entertaining commentators and journalists all part of the dedicated sports programming TalkSPORT offers to its listeners every day.

talkSPORT is more then just a radio station, it’s online presence is just as impressive:

Online:

3.4 million unique users every month
24 million page impressions

Device Split:

24% Desktop
68% Mobile
8% Tablet

If your business isn’t suited to advertising nationally, then there is still plenty of opportunity to target audiences who stream the content through there mobile, desktop and tablet. Contact us here for some more information on talkSPORT In-stream advertising.

Here at Media Performance we have direct advertising access to the entire TalkSPORT network, allowing your business to be able to buy national airtime through FM or DAB or local/regional airtime through talkSPORT In-stream at the lowest rates in the UK.

Our in-depth radio specialists are here to learn everything about your business and present you with an airtime plan completely bespoke to your business objectives. We tailor plans to your needs and ensure that all expenditure is justified and effective.

We can also handle the production of professional Radio Commercials. Our combined experience of over 60 years in this field ensures that we know how to deliver the perfect message to this audience.

From 2018, talkSPORT is now only sold on a national basis. If you would like to target particular regions, you would have to buy through talkSPORT In-stream which targets people who listen to talkSPORT via an internet connected device.

Let's Discuss your Advertise on talkSPORT campaign

Advertise on talkSPORT at Media Performance

Frequently Asked Questions

How much does it cost to advertise on talkSPORT?

Advertising campaigns are always bespoke to our client’s goals and we have ran campaigns on talkSPORT from £1000 – £100,000. It is all dependent on the size of the audience. Advertising on talkSPORT’s national transmitter can cost between £15,000 – £20,000 p/w for a medium weight campaign because you are broadcasting to nearly 3 million people. Advertising on talkSPORT In-stream typically costs around £18 per thousand adverts served, and the minimum spend we’d suggest on talkSPORT In-stream is £1000.

Does this include the cost for radio commercial production? If not how much is this and how does this work?

These costs are solely for airtime and do not include radio commercial production. We can streamline the full scope of building you an advert and you can read more about our offerings here.

The starting price for a single voiced commercial through Media Performance is £275, prices can range all the way up to £5000 dependent on the complexity of the advert. Also, we have to charge more if our advert is to be featured on a national transmitter.

How long is the advert, Does a longer advert cost more?

All the above costs are based on running a 30 second commercial, this is the industry standard and we often recommend advertisers proceed with this time-length to convey an effective message. However, you can advertise for 10, 20, 30, 40 or 60 seconds on the radio. As a general rule of thumb, 60 seconds would add about 80% onto our total investment whereas 10 seconds would decrease our total investment by around 50%. For a more accurate quotation contact one of our experts today.

What do you need from my business to build a bespoke plan?

For us to build you a bespoke plan, there are a few key things we need to learn from you to get to work:

What station(s) would you like to advertise on?
When would you want to commence this activity, and how long for?
Who are we targeting?
What is the goal(s) of the campaign?
Do you have a budget we can plan to?

It speeds up our process a lot if we can gather this information from you when enquiring on our website.

Finally, how do competitions, sponsorships etc. work? What are some of the creative things I can do on the radio?

These are always bespoke to our clients and often require higher budgets than traditional airtime. We have done some amazing creative campaigns on the radio here at Media Performance. We’ve run text to win competitions, in-app competitions, numerous sponsorship packages as well as dynamic creative adverts.

How We Advertise On talkSPORT

We produce high quality radio commercials for exceptional value. We also buy the radio airtime at a remarkably low cost, so that you can take advantage of this high impact medium whatever your budget. This is why all of our clients appoint us to handle every aspect of their radio campaigns.

There are around 600 licensed radio stations in the UK, and we are the only contact you need to have direct access to each and every one. We streamline the whole process utilising our innovative and unique planning tools that simplify the process and make it much faster, getting you on air in no time at all.

Our in-house scriptwriters offer free scriptwriting service so you can ensure we get the right message to your customer every time. We take away all the stress of producing and planning radio campaigns by providing our advertisers with the options they need, all in one place. We offer the complete service, from your initial brief through to delivering your ads to the stations, taking care of everything along the way.

Contact Media Performance today about advertising on TalkSPORT to see how our specialist ‘radio team’ can save you time, money and stress, whilst achieving substantial brand awareness and sales for your business.

Get in touch with one of our radio experts now to find more about airtime, production and costs to Advertise On talkSPORT